{"id":21804,"date":"2026-05-13T07:15:45","date_gmt":"2026-05-13T07:15:45","guid":{"rendered":"https:\/\/kirunalapland.se\/nyheter\/kiruna-satte-ny-standard-the-best-swedish-workshop-ever\/"},"modified":"2026-08-12T09:11:26","modified_gmt":"2026-08-12T09:11:26","slug":"kiruna-the-best-swedish-workshop-ever","status":"publish","type":"nyheter","link":"https:\/\/kirunalapland.se\/en\/news\/kiruna-the-best-swedish-workshop-ever\/","title":{"rendered":"Kiruna set a new standard \u2013 \u201cthe best Swedish workshop ever\u201d"},"content":{"rendered":"\n<p><strong>Swedish Workshop 2026 took place in Kiruna on 21\u201322 April 2026 and brought together around 200 participants from the Swedish hospitality sector and the international travel industry. The result: one of the most highly acclaimed events to date.<\/strong><\/p>\n\n\n\n<p>The Swedish Workshop, organised by Visit Sweden in collaboration with Kiruna Lapland, is a format in which Swedish stakeholders meet international tour operators through pre-arranged business meetings.<\/p>\n\n\n\n<p>In Kiruna, this was combined with an experience-based programme \u2013 hundreds of meetings, a knowledge-sharing day featuring market insights, and evening events that allowed participants to experience the destination first-hand. Among other things, they got to visit the ICEHOTEL, enjoy a meal in a L\u00e1vvu, go on a dog sledge ride, try their hand at ice sculpting, and hear stories from the S\u00e1mi and Lantalaiset cultures. They also enjoyed singing and accordion music in Jukkasj\u00e4rvi Church, saw reindeer at Nutti S\u00e1mi Siida, and listened to joik and stories by the campfire.<\/p>\n\n\n\n<p>Kiruna provided exceptional hospitality. Strong local collaboration and high ambitions created a professional setting for international business and reinforced Kiruna\u2019s image as a professional and attractive meeting destination.<\/p>\n\n\n\n<p><em>\u201cThe commitment shown by our local businesses and partners has been crucial. Together, we have showcased the very best of Kiruna\u201d<\/em>, says Peter Salomonsson, CEO Kiruna Lapland.<\/p>\n\n\n\n<p>The response from participants has been very positive, with recurring comments such as \u201cthe best Swedish workshop ever\u201d. This is a testament to the quality of both the organisation and the overall experience.<\/p>\n\n\n\n<p>Hosting these events forms part of Kiruna\u2019s initiative through the Convention Bureau, which focuses on attracting and organising major national and international meetings, thereby further strengthening the destination\u2019s position.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Swedish Workshop 2026 took place in Kiruna on 21\u201322 April 2026 and brought together around 200 participants from the Swedish hospitality sector and the international travel industry. The result: one of the most highly acclaimed events to date. The Swedish Workshop, organised by Visit Sweden in collaboration with Kiruna Lapland, is a format in which [&hellip;]<\/p>\n","protected":false},"featured_media":21805,"parent":0,"template":"","class_list":["post-21804","nyheter","type-nyheter","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Kiruna set a new standard \u2013 \u201cthe best Swedish workshop ever\u201d - Kiruna Lappland<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/kirunalapland.se\/en\/news\/kiruna-the-best-swedish-workshop-ever\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Kiruna set a new standard \u2013 \u201cthe best Swedish workshop ever\u201d - Kiruna Lappland\" \/>\n<meta property=\"og:description\" content=\"Swedish Workshop 2026 took place in Kiruna on 21\u201322 April 2026 and brought together around 200 participants from the Swedish hospitality sector and the international travel industry. 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